I developed a cohesive brand identity for a choreography business specializing in quinceañeras. The goal was to create a clean and elegant visual system that reflected the sophistication, tradition, and celebration of these milestone events.
Through selection of typography, color palette, and logo design, I crafted a brand identity that communicated professionalism while capturing the graceful, memorable spirit of quinceañera choreography. The result established a strong and recognizable visual presence, ensuring the business stood out in a competitive market.
DYNASTY CHOREOGRAPHIES
JENNIS.CREATIONS
I created a logo and brand identity for a small business in Houston, Texas, that specializes in flower bouquets and sweet treats. The logo design combines refined serif typography with a floral illustration, striking a balance between elegance and warmth.
This visual identity reflects the handcrafted nature of the business while giving it a polished, professional presence. The overall brand system was designed to feel approachable yet sophisticated, helping the business connect with its community while standing out in a competitive market.
PAPA NICHOLAS COFFEE
This project focused on design and layout with the challenge of taking an existing dollar store product and completely redesigning its packaging. The goal was to transform something inexpensive and generic into a product that looked professional, high-quality, and desirable on the shelf.
By reworking the visual identity, typography, and overall layout, I created packaging that elevated the perceived value of the product, demonstrating how design can shape consumer perception and market appeal.
Pacific Origami Society
Design a new logo and create an invitation for their upcoming origami conference in San Francisco. The brochure was mailed to current and past members, serving both as an event announcement and a tool to encourage renewed membership. To reflect the artistry of paper folding, the brochure design incorporated at least four unique folds, turning the piece itself into an engaging, interactive experience that highlighted the beauty and creativity of origami.
